Growing Austin based marketing firm broadens expertise

Launch Marketing, provider of turn-key marketing services for business-to-business technology oriented companies, today announced the addition of Nicole Menteer as an Account Manager.

As Account Manager, Nicole Menteer will work closely with clients to develop and execute strategic marketing plans and campaigns focused on generating leads and driving revenue including online marketing, events, tradeshows, product launches, corporate branding and more.

Prior to joining Launch Marketing, Nicole worked in both agency and client-side marketing roles for companies primarily in the technology space. Most recently as Director of Brand Development at a global branding agency Nicole led the development of new brand identities for a variety of B2B and Consumer clients launching new products and services. Her previous experience includes her role as Marketing Communications Manager at Emergent Technologies Inc., a biotech venture capital firm headquartered in Austin, where she was responsible for driving corporate and portfolio company marketing initiatives and as Media Planner at GSD&M advertising agency where she worked on the AT&T B2B account. Nicole has a Bachelor of Science Degree in Advertising from the University of Texas at Austin.

“We are thrilled to add Nicole to our growing team,” said Christa Kleinhans Tuttle, president of Launch Marketing. “With her technology background and breadth of experience in marketing she is a valuable asset to our organization and will contribute to the success of the many companies we serve.”