AUSTIN, Texas, April 5, 2019– Austin-based marketing firm Launch Marketing announced today the addition of Melanie Lewis to their team as the agency’s Director of Business Development, as well as bringing on Sydney Moorhead as a Marketing Specialist. 

Lewis joins the Launch team as a “long time veteran of the sales/marketing world with more than two decades of experience scaling tech startups.” With expertise in a number of services that Launch offers its clients, such as lead generation, digital marketing and strategic planning, Lewis looks forward to the opportunity to work closely with existing partners and develop new relationships with companies that can benefit from Launch Marketing’s experienced marketing services. As a native to Austin, she also has a strong foundation in working with local companies, aligning perfectly with Launch Marketing’s focus on tech-oriented organizations based in Austin. 

A passionate writer and content creator for the past 10 years, Moorhead brings a diverse background of both writing and marketing experience to her role at Launch. Most notably, she has been involved in the creation of content for major website redevelopments, as well as strategizing and creating content for brand campaigns and marketing initiatives in both the B2C and B2B realms. Her expertise in the content side, as well as technical side of marketing, will help her play an integral part in the many marketing services offered by Launch Marketing. 

Moorhead says that one of the many reasons she is excited to be joining the Launch team is the “opportunity to work from the ground up on client content needs and create content that the client is just as passionate and excited about as we are.”

About Launch Marketing

Launch Marketing is a boutique business-to-business (B2B) marketing firm in Austin, Texas that provides turn-key services focused on generating leads and driving revenue. The team brings a breadth of senior level expertise with a full-service approach to help clients maximize the impact of marketing for their business. Since 2001, they have helped countless clients successfully launch their company, dive into new markets, introduce new products, and generate more qualified leads. For more information, visit www.launch-marketing.com.