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Essential Marketing: Crafting Standout B2B Buyer Personas

Create buyer personas that represent your core target audience and will ensure all your marketing efforts are accurate and effective.

This eBook will present essential marketing tips and best practices to researching, crafting and utilizing B2B buyer personas.

In this guide, you’ll learn:

The importance of creating buyer personas
Categories and characteristics to include in your buyer personas
Research techniques to obtain valuable information and data
…and more!

Fill out the form below to receive your FREE eBook!

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