To customers and prospects, your brand is not merely a logo, color palette or elevator pitch. Rather, it’s the feelings and perceptions formed through a collection of individual experiences or interactions.

In the follow video, Launch Marketing’s Senior Account Manager, Jen Barry, dives into the four questions that will help you determine whether you are truly listening to what customers have to say and are applying that feedback to deliver better experiences with your brand.

Read the blog for more in-depth insight.